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" SymphonyIRI Group provides actionable insight which enables us to make strategic decisions quickly and maintain our value proposition to our customers. The SymphonyIRI Group team is flexible and quick to react to our needs and they are a valued part of our team."
Jon Owen
Director of Marketing Strategy
ASDA
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Launch Advantage
Launch AdvantageTM uses category specific benchmarks, to identify, track and forecast new product trends, guiding you through the launch implementation. The service provides targets to aim for, enabling you to diagnose a products true potential, within weeks of launch.
Related Solution Sets
GNPD IRIS
Related Media
FACTSHEET
Launch Advantage PDF Summary
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Brand Advantage
Category Forecaster
Category Management
EPoS Insight Platform
GNPD IRIS
IMPACT
In-Store Availability
In-Store Compliance
In-Store Price
In-Store Promotext
In-Store Testing
InfoForce or In-Store solutions
InfoScan
Infoscan Fast Data
Infoscan Promotion
Launch Advantage
Media Advantage
Named Account Data
On Shelf Availability
PlusSuite
Price Advantage
Promotext Calendar
Retail Data Integration & Reporting
Sales Web
SalesWeb MyView
SalesWeb Store Level
Shopper Advantage
Store Group Profiler
Store Level Profiler
Store Level Scorecards
Trade Advantage
Transferred Demand
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