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WHAT Symphony IRI Group CUSTOMERS ARE SAYING
"SSL have a strong relationship with SymphonyIRI Group, and receive good support from their Insight and Client Services teams. Using SymphonyIRI Group market data we have built a suite of reports which are used throughout the business. The reports aid our understanding of the categories we operate in and enable us to make informed decisions about the future directions of our brands"
Roger Logan
Customer & Competitor Insight Manager
SSL International
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In-Store Testing
In-store Testing accurately quantifies the effectiveness of a new in-store marketing project and identifies opportunities to improve the program with far less cost and risk than a national launch. SymphonyIRI Group can manage all the phases of the test including test design, execution and analysis to ensure a highly reliable outcome.
Related Solution Sets
In-Store Compliance
Shopper Advantage
Related Media
FACTSHEET
In-Store Testing PDF Summary.
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In-Store Testing
InfoForce or In-Store solutions
InfoScan
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Launch Advantage
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PlusSuite
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Shopper On-Site Survey
Shopper Online Survey
Store Group Profiler
Store Level Profiler
Store Level Scorecards
Trade Advantage
Transferred Demand
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