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WHAT Symphony IRI Group CUSTOMERS ARE SAYING

"Insight is about people and I have been impressed by SymphonyIRI Group's people on our account. They have people who are proactive in bringing a different perspective to the debate, efficient in meeting challenging timescales and likeable as members of a client/agency team that works well together."

Jeremy Garlick

General Manager, Group Insight

Premier Foods

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InfoScan

InfoScan is a syndicated retail tracking service that enables manufacturers, retailers, brokers and financial analysts to acquire industry insights used to make better business decisions. InfoScan utilises the data that SymphonyIRI Group collects from grocery, drug, and mass merchandiser retailers to provide the most comprehensive and accurate syndicated data offering in the Fast Moving Consumer Goods (FMCG sector). With access to accurate, granular detail by category, geography, measure, and time period, clients have the tools needed to develop marketing and sales strategies based on product performance, distribution, and promotion responsiveness.

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