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Alliance Boots
"We're only starting to scratch the surface with what we can achieve with Plus-Suite, but the ability to create batch-refreshable reports is changing the way we are able to use SymphonyIRI Group data - moving from an environment where much of our time was spent extracting data either from Analyzer or CPG Network, to put the focus of our time on interpreting and understanding what the data means for our business. As we are able to utilise it in more and more of our reporting and processes, I envisage it saving us huge amounts of time, and improving both the quality and breadth of reporting we are able to generate to drive the business forward."
Alan Fisher
Senior Insight Analyst
Alliance Boots


Press Releases

Archives (2005 to 2010)


21/04/2009

IRI AND SHERIDANGLOBAL ANNOUNCE AN ALLIANCE TO ENHANCE THEIR INTEGRATED SHOPPER INSIGHTS CAPABILITY

BRACKNELL, UK20 April 2009 – Information Resources Inc (IRI), the leading global provider of consumer, shopper and market insights for the consumer packaged goods, retail, and healthcare industries and SheridanGlobal Group Ltd, the leading specialist shopper insights software development company, today announced they have signed a European alliance to strengthen their shopper insights and solutions service.   From today IRI will be incorporating SheridanGlobal´s solution known as ‘Marketing at Retail Initiative’ (MARI) in their shopper insights services.


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