SymphonyIRI Group is the world’s leading provider of consumer, shopper, and retail market intelligence, providing insights which support 95% of the FORTUNE Global 500 consumer packaged goods, retail and healthcare companies.
In a world where standing still is not an option, our unique combination of integrated market information, automated and predictive analytics, innovative enabling technologies, and domain expertise allow leading retailers and manufacturers to quickly discover the breakthrough insights that facilitate better decisions and actions. This is why companies around the world depend on us for improved productivity, stronger brands, and dramatic revenue growth.
In today’s marketplace the key to profitable growth is the ability to understand, address and anticipate the needs, wants and desires of increasingly sophisticated consumers – sophisticated consumers who have more product choice and shopping destinations available than ever before. As a result, markets and consumers are asking complex questions on a daily basis.
At SymphonyIRI Group we provide the answers.
Our suite of solutions are based on the strongest of technological foundations – the industry’s most comprehensive market content, sophisticated software and a proven, state-of-the-art technology platform are designed to ensure our customers receive the information and insight they need to adapt and grow their businesses.